Jaci* is a product designer with over a decade designing for web and apps, turning complex challenges into simple, intuitive products.
* Recently moved back to New Zealand from London

Selected Work

DC THOMSON
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2024-2025
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SHIPPED
From buried feature to doubled engagement
How structured discovery across two news brands lifted weekly puzzle engagement by 129% and 122%.

DC THOMSON
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2024-2025
●
SHIPPED
From buried feature to doubled engagement
How structured discovery across two news brands lifted weekly puzzle engagement by 129% and 122%.

DC THOMSON
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2024-2025
●
SHIPPED
From buried feature to doubled engagement
How structured discovery across two news brands lifted weekly puzzle engagement by 129% and 122%.

ETX CAPITAL
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2021-2022
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SHIPPED
Transforming the ETX Capital brand to OvalX
Helping ETX Capital rebrand to OvalX, uniting mobile apps, web, emails, and presentations under a fresh, innovative brand.

ETX CAPITAL
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2021-2022
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SHIPPED
Transforming the ETX Capital brand to OvalX
Helping ETX Capital rebrand to OvalX, uniting mobile apps, web, emails, and presentations under a fresh, innovative brand.

ETX CAPITAL
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2021-2022
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SHIPPED
Transforming the ETX Capital brand to OvalX
Helping ETX Capital rebrand to OvalX, uniting mobile apps, web, emails, and presentations under a fresh, innovative brand.

ETX CAPITAL
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2018-2020
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SHIPPED
Supporting ETX Capital through a shift in strategy
Strategic redesign of the ETX Capital brand, modernising the brand and expanding their target audience

ETX CAPITAL
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2018-2020
●
SHIPPED
Supporting ETX Capital through a shift in strategy
Strategic redesign of the ETX Capital brand, modernising the brand and expanding their target audience

ETX CAPITAL
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2018-2020
●
SHIPPED
Supporting ETX Capital through a shift in strategy
Strategic redesign of the ETX Capital brand, modernising the brand and expanding their target audience

QUEEN MARY UNIVERSITY
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2023
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CONCEPT
A student accommodation that focuses on holistic living
Building Hyve to be a nurturing, community-driven student home, designed to foster personal growth through co-living.

QUEEN MARY UNIVERSITY
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2023
●
CONCEPT
A student accommodation that focuses on holistic living
Building Hyve to be a nurturing, community-driven student home, designed to foster personal growth through co-living.

QUEEN MARY UNIVERSITY
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2023
●
CONCEPT
A student accommodation that focuses on holistic living
Building Hyve to be a nurturing, community-driven student home, designed to foster personal growth through co-living.

WEALTHMASTER
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2023
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CONCEPT
Automate portfolio construction from a financial goal
Helping WealthMaster revolutionise financial management

WEALTHMASTER
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2023
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CONCEPT
Automate portfolio construction from a financial goal
Helping WealthMaster revolutionise financial management

WEALTHMASTER
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2023
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CONCEPT
Automate portfolio construction from a financial goal
Helping WealthMaster revolutionise financial management

LAWSEEK-O
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2023
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CONCEPT
Making legal information accessible with AI
Helping LawSeek-O bridge the legal information gap by using AI to simplify complex legal concepts in an accessible app.

LAWSEEK-O
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2023
●
CONCEPT
Making legal information accessible with AI
Helping LawSeek-O bridge the legal information gap by using AI to simplify complex legal concepts in an accessible app.

LAWSEEK-O
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2023
●
CONCEPT
Making legal information accessible with AI
Helping LawSeek-O bridge the legal information gap by using AI to simplify complex legal concepts in an accessible app.
© 2026 Jaci Aricheta. All Rights Reserved.
© 2026 Jaci Aricheta.
All Rights Reserved.